When you create content for your telehealth social media, you’ll want to ensure you’re sharing content in various formats. Some platforms have limited capabilities when it comes to content formats, but for the platforms that offer a variety, you’ll want to take advantage of it. Some platforms like Facebook offer content options, including: 

• Photos 
• Text posts 
• Videos 
• Infographics 
• Polls 
• Live videos 
• And more 

Other platforms, like Instagram, have more tailored content options. On this platform, you can post: 

• Photos 
• Videos 

Even if you’re limited with content formats, it doesn’t mean you’re limited with content style! For example, you could post pictures of your staff or photos with questions that spark discussion.