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Video marketing benefits

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Benefits of video marketing for healthcare organizations include: vii 

  • Many people prefer watching videos compared to reading about healthcare topics and resources
  • Videos can be more engaging and emotionally compelling in telling your story, which results in higher conversion rates
  • High search volume on YouTube for health topics and resources 
  • Potential for first page organic ranking of videos in Google searches 
  • More active engagement and response to your email marketing campaigns