Social media and telehealth can be a great combination for boosting engagement and brand recognition. If you want to boost engagement, you need to incorporate visuals as part of your social media campaigns. Your audience follows hundreds of people and a variety of businesses on social media. Their news feeds are filled with content from different pages, so it’s easy for your content to get lost in the mix. If you want to catch your audience’s attention, you need to use engaging visuals.
You can use photos, videos, and infographics to catch your audience’s attention. You’ll want them to be high quality and stand out on the page. Regardless of the visual you use, make sure it’s reflective of your brand. The color scheme and style should reflect your business, so your audience will recognize your style and continue to become familiar with it.