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Stay consistent

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If you’re using multiple social media platforms, you must keep your brand consistent. You want prospects to recognize your brand and become familiar with it—and one way to do so is by staying consistent. You’ll want to stay consistent with your: 

  • Profile photo 
  • Cover photo (if applicable) 
  • Brand name/handle 
  • Image style in posts 
  • Video style in posts 
  • And more