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Provide a demonstration

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Most people are immediately more comfortable with something new once they can visualize the process and know what to expect. The same goes for telehealth. When patients can visualize how a telehealth visit with you will work, they’re more likely to try it. Remember this as you’re sharing the news about your virtual care program. On your brochures, website, or any materials about the program, include a quick step-by-step guide on how the visit will work from the patient’s perspective. 

Chances are, most patients already have all the equipment they need to do a telehealth visit. But some patients may assume they don’t and that they need to purchase something additional. Be clear about what equipment they need. Depending on what telehealth app or software you’re using, the list could vary, but the basics are: 

  • Computer, smartphone, tablet (you may want to list out specific devices if the app only works on certain ones) 
  • Microphone (if not included in the mobile device or computer) 
  • Webcam (if not included in the mobile device or computer) 

Overall, there’s one secret to educating your patients about telehealth: put yourself in the patient’s shoes. As you market your new telehealth program, analyze any materials or descriptions you write from your patients’ perspectives. If you do that, you’re guaranteed to get your patients trying virtual care in no time!